The strategic process always involves close collaboration with our partners. The result is invaluable: everyone gets on the same page, allowing all key decisions to be made based on jointly established foundations during the design phase. Materials created in line with the brand strategy consistently support our partners' business objectives.
Initial ConsultationWe’ll schedule a call to discuss your challenges and goals. The aim is to understand your needs so we can provide a time estimate and a proposal tailored to a solution that addresses your problem and drives tangible business results.
Strategic WorkshopWe hold a collaborative session with all key decision-makers in your company. Together, we explore your product or service and the industry you operate in, gaining a deep understanding of your challenges and opportunities. Using our unique workshop methods, we work with you to identify the cornerstones of your brand.
Online ResearchWe conduct online research to gain a deeper understanding of your industry and analyze your competitors' communication strategies.
Brand Strategy PresentationBased on the findings of our research and the insights from the workshop, we refine our brand strategy recommendations and compile them into a comprehensive presentation. Together, we review and discuss the framework of your brand.
Creative ConceptBased on the agreed strategy, we propose visual directions, presented through style boards. These are designed to convey the mood and essence your brand will represent, without showcasing specific identity elements.
Logo and Visual Identity FoundationsFollowing the chosen style direction, we develop your logo and the foundations of your visual identity system. These will be presented to you in a personalized presentation.
TouchpointsWe expand on the visual identity foundations by creating textual, visual, and video content, as well as designing various offline and online communication materials. The brand messages defined in the strategy are tailored to suit each platform with the appropriate level of detail. For example, we can help transform your website into an engaging digital story.
Brand GuidelinesWe compile your core brand messages and complete visual identity system into a comprehensive guide. This ensures that anyone working on your brand can use it as a reference, maintaining consistency over time. This consistency is key to building a cohesive and lasting brand image.
Előzetes konzultáció
Stratégiai workshop
Online kutatás & versenytárselemzés
Márkastratégiai prezentáció
Kreatív koncepció
Logó és arculati alapok
Kapcsolódási pontok
Arculati kézikönyv
The process above serves as a starting point, encompassing the development of all key brand elements. How we expand the brand identity created through the strategy — across touchpoints and communication platforms — can be tailored to your specific needs.
A Dembell célja, hogy megkerülhetetlen, piacvezető márkává váljon a luxus-lakóautók piacán. A jármű első tervrajzainak felvázolása óta dolgozunk együtt a csapattal a márka kialakításán...